

Staging To Sell
We’re celebrating good news all round this week with the government’s roadmap announcement and all fingers crossed that Rishi Sunak will extend the stamp duty holiday until the end of June to help keep the property market firing as Britain emerges from lockdown.
If you’re determined to make the most of the expected uplift in the regional property market and sell your home quickly and for the best price, you’ll be interested to hear how one award winning local company is helping their clients achieve exactly that.
Amander Meade chatted to professional home stager, Denise Cable, about how staging is fast becoming a key element in marketing homes to sell in Rutland and Stamford.
Web appeal is the new kerb appeal…
Denise is a fully trained and highly experienced home staging professional and member of the Home Staging Association – the professional body for the industry. Her mission is to spread the word about how home staging can help sell properties faster and for their maximum price and it seems her message is being heard loud and clear by homeowners across the region. Denise’s company – The Home Styling Company – is a family affair involving her husband Stephen and her son Michael (when he’s not away at university).
Whilst a relatively new concept to UK homeowners, the statistics around home staging are persuasive with vendors and estate agents catching on fast.
“Home buying habits have changed drastically in the last couple of decades,” explains Denise. “Gone are the days of driving around an area clutching printed house details as 90% of home searches now begin online. It’s vitally important that a home for sale stands out from the crowd as web appeal has replaced kerb appeal in making that crucial first impression. Impactful and engaging images of your home looking amazing are your most powerful marketing tool.”